Monday, October 27, 2008

The Power of Mommy Bloggers


Mom Central distributed a study last week titled "Illuminating the Power of MomBloggers." The report cites the power and influence of mommy bloggers on brands. Interesting facts from their press release:

- 96% of Moms value recommendations they find on Mom Blogs
- Over 78% of Mom Bloggers now review products and services
- 94% of Moms rely on other Moms to make purchasing decisions

Which mommy blogs are most influential? How do they work with brands? I'm putting together a list of the top mommy blogs and will be posting that soon.

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